Fujifilm’s X Half is even more whimsical with a $300 price cut

📅 May 17, 2026  |  🌐 Source: https://www.theverge.com/gadgets/928204/fujifilm-x-half-digital-camera-deal-sale  |  🏷️ Technology

Fujifilm’s X Half is even more whimsical with a $300 price cut

Fujifilm’s X Half digital camera wasn’t designed to replace your main camera, though you’d be forgiven for assuming it was with its ludicrous $850 price. However, the company recently reduced the MSRP to $649.

99, and is now knocking an additional $100 off through June 28th. That means you can grab the X Half in its base configuration for around $549 at Amazon, B&H Photo, and Best Buy. Adorama is also discounting it to the same price and throwing in a free accessory pack, which includes a 64GB SanDisk SD card and a camera case.

🔑 Key Highlights

  • However, the company recently reduced the MSRP to $649.
  • 99, and is now knocking an additional $100 off through June 28th.
  • That means you can grab the X Half in its base configuration for around $549 at Amazon, B&H Photo, and Best Buy.
  • Adorama is also discounting it to the same price and throwing in a free accessory pack, which includes a 64GB SanDisk SD card and a camera case.

Fujifilm X Half digital camera Where to Buy: $649. 99 $549. 99 at Amazon $649. 99 $549. 99 at Best Buy $649.

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